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Some of the best marketing in the grocery business is built around the word 'local.' It shows up on cartons of eggs from a thousand-mile supply chain, on bread baked in a factory, and on honey blended from four continents. The word has been stretched so thin it means almost nothing.
The best way to know what you are eating is to ask the person who grew it. Most farmers are happy to answer — in fact, a farmer who bristles at honest questions is telling you something important.
Starting a small farm is easy. Starting a small farm that pays the bills is much harder. The difference between the two is not land, and it is not grit. It is product mix, margins, and where you sell.
The Hendricks family has been farming the same 200 acres in Lancaster County since 1998. What started as a modest vegetable operation has grown into one of the region's most respected organic farms, supplying restaurants, farmers markets, and direct-to-consumer customers across Pennsylvania.
October is one of the best months to buy direct from local producers. From winter squash and root vegetables to fresh-pressed cider and late-season honey, the fall harvest offers an incredible variety of products at peak quality.
Farm-fresh eggs are one of the easiest entry points to buying local. The difference in quality is immediately visible: deep golden yolks, firm whites, and a richness that supermarket eggs simply cannot match.